About | AMakers | Connecting African American Businesses with...

"AMakers is a revolutionary platform that connects African American business owners with skilled professionals and agencies across Africa. With a focus on affordability and scalability, we offer a unique solution where you can hire entire teams for just $100 a month. Our mission is to empower businesses to grow while creating opportunities for Africa’s brightest talent."

1. Target Audience

Primary Users:

African American Business Owners: Individuals seeking to grow their businesses with cost-effective and skilled talent from Africa.

Entrepreneurs: Visionaries launching startups who require affordable and reliable teams to scale operations.

Professionals: African American executives, consultants, and small business owners looking for tailored services.

Secondary Users:

African Skilled Professionals: Freelancers, agencies, and teams in countries like Ethiopia and Kenya offering specialized services.

2. Positioning

Positioning Statement:

AMakers is the first platform dedicated to connecting African American businesses with African-skilled professionals and agencies, offering affordable, scalable solutions for growth and success. Unlike traditional platforms, we focus on Africa as a hub of untapped talent and provide unique features like team hiring for a flat monthly fee.

3. Messaging

Key Messaging Themes:

Affordability: "Hire skilled African professionals or entire teams for just $100/month."

Empowerment: "Build bridges between African American businesses and African talent to create mutual success."

Efficiency: "Save time, money, and energy by hiring remotely for tasks that drive growth."

Connection: "Strengthen cultural ties and create impactful collaborations with professionals across Africa."

Differentiation: "Unlike Upwork or LinkedIn, we’re tailored for your community and your unique needs."

4. Narrative

Hero Story:

African American businesses are on the rise, yet many face barriers to finding affordable, reliable talent. At the same time, Africa is home to skilled professionals eager to contribute to global innovation. AMakers bridges these two worlds, creating a pathway for businesses to grow while empowering African professionals to shine on an international stage.

Transformational Journey:

From overwhelmed business owners struggling to scale to confident entrepreneurs supported by a global team, AMakers transforms the hiring experience.

5. Manifesto

AMakers Manifesto:

We believe in the power of connection.

We believe in breaking barriers and building bridges.

We believe in empowering African American businesses to grow while unlocking the potential of Africa's talent.

We are more than a platform—we are a movement, creating opportunities, fostering cultural ties, and driving mutual success. Together, we are building a brighter future, one collaboration at a time.

6. Mission Statement

"Empowering African American businesses to achieve unprecedented growth by connecting them with Africa’s finest talent, fostering cross-continental collaboration, and creating a future of shared prosperity."